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Ellis Booker, editor of BtoB Magazine, posted a short list of five of the best marketing books published in the past 12 months, as well as a couple due out imminently. My book, Lead Generation for the Complex Sale, along with friends Bryan and Jeffrey Eisenberg's Waiting for Your Cat to Bark? and Debbie Weil's The Corporate Blogging Book, were included on the list. Very cool!
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Bryan Eisenberg: Waiting for Your Cat to Bark? : Persuading Customers When They Ignore Marketing
Debbie Weil: The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right
Jeff Thull: Exceptional Selling: How the Best Connect and Win in High Stakes Sales
John Coe: The Fundamentals of Business-to-Business Sales & Marketing
John Jantsch: Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
Kristin Zhivago: Rivers of Revenue: What to Do When the Money Stops Flowing
Michael A. Stelzner: Writing White Papers: How to Capture Readers and Keep Them Engaged
Ruth P. Stevens: Trade Show & Event Marketing : Plan, Promote & Profit
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