Brian Carroll is CEO of InTouch and author of Lead Generation for the Complex Sale (McGraw-Hill) and the B2B Lead Generation Blog with expertise related to B2B marketing, lead generation and complex sales.
Brian is the CEO of InTouch, Inc. and the former President of Carroll Communications. From early marketing experience with Cray, Honeywell, and Piper Jaffray and with broad sales and marketing management experience since, Brian has become a leading expert on lead generation.
Brian's been profiled and regularly quoted in publications such as Business Week, BtoB Magazine, Selling Power, The Wall Street Journal, CMO Magazine, Target Marketing, Inc. magazine, Marketing News, DM News, Marketing Profs, MarketingSherpa, Software CEO and Rain Today.
The daily experience of bringing order to lead generation produced Brian’s unique wealth and knowledge and led to his first book, Lead Generation for the Complex Sale (McGraw-Hill June 2006). He speaks to 20,000 people a year on improving marketing effectiveness and lead generation strategies for the complex sale. Brian's B2B Lead Generation Blog is read by thousands each week.
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About InTouch, Inc.
InTouch optimizes lead generation ROI by providing the essential human touch that enables your sales people to focus on selling and convert highly qualified leads into revenue.
Core services include: teleprospecting services are augmented by complete lead management, lead nurturing services and lead generation services focused on strategy and core messaging for the complex sale. InTouch is headquartered in the Twin Cities of Minneapolis-St. Paul. Learn more about InTouch
sailing, tennis, happily married with 2 great kids. i enjoy spending my time with my family, reading, chess, camping, skiing, great food, great films, songwriting (sort of) and playing piano on the worship team at my church.